It All Started With Maggie.

In 2008, while volunteering at the Camden County Animal Shelter, I introduced my co-founder Kyle and his then-fiancé Krystin to a newly arrived shelter dog named Maggie. The connection was instant. They adopted her that very day—and that single, perfect adoption became the heartbeat of our brand.

Years later, when Kyle and I decided to build a business together, we wove that conviction directly into our model. We didn't just want to make premium fragrances; we wanted to create a vehicle for tangible support.

With every candle you bring into your home, we provide critical funding and awareness to rescue organizations, helping more pets find their way to a forever family—just like Maggie did.